PUNCHLINE
Ike Seneres
Communism has one big
advantage over capitalism and that is the fact that communism is both a
political and an economic ideology, but capitalism on the other hand only has
the economic component, and it is hardly even an ideology in the strict sense
of the word.
It could be said that
democracy is the political ideology behind capitalism but that could be
stretching it too far, because these two are not welded together in the sense
that communism welds together its political and economic aspects.
If I sound like I do
not know what I am talking about, that is probably because nobody seems to have
written on this subject before, at least locally. It seems that everyone has
taken for granted that capitalism and democracy have really nothing to do with
each other, except for the fact that both of them are on one side of the fence,
opposite the other side where communism is.
Of course, everyone
already knows that democracy breeds capitalism, or I should say that democracy
provides the environment for capitalism to prosper. However, I should also say
that big capital runs counter to the principles of democracy, because it does
not provide access for small investors to participate in their money making
opportunities. Perhaps it could be argued that small investors could invest in
publicly listed corporations, but more often than not, the stock offerings of
these corporations are beyond the reach of small investors.
No matter how much
detached democracy is to capitalism, being just strange bedfellows, there is
still a chance that these two elements could be fused together, in much the
same way that the political and economic components of communism are fused
together. No, I am not talking about socialism that would nationalize some
industries. I am talking instead about democratic capitalism, a hybrid approach
that could possibly emerge out of the cooperative movement.
I have looked
everywhere as many times as I could, and I could not find any other movement
that could possibly give the chance for small investors to invest in big
business, other than the cooperative movement. Yes, it is possible for
cooperatives to engage in big business, and as proof of that, the combined
assets of all coops could possibly even surpass the combined assets of some big
conglomerates. And to add to that, all coops are wide open for investment by
any small investors, unlike many big corporations that are closed to most
outsiders.
Even if the
contributions of coop members are relatively smaller compared to the required
investments in the big corporations, these are still big monies when pooled
together, and it is still capitalism, albeit in a much more open form. By
comparison however, the coops have more than just financial capital, because
they have social capital that the big corporations do not have. Both the coops
and the big corporations could claim to have human capital, but the coops have
the edge in this regard, because they have more sense of belonging among their
members.
Some might say that
the coop movement has many problems, and that includes poor management,
corruption and too much politics. I would agree with that, and I would even add
that the movement is sick with social cancer. The fact is, the movement is
merely a microcosm if our bigger society that is also sick with a much more
severe social cancer. Having said that however, I would also say on the other
hand that the movement is not hopeless in the same way that our country is not
hopeless, and both could be cured, just like the many cancer survivors.
At the risk of being
accused of too much generalization, I would still say that the lack of law
enforcement is the cause of the social cancer of the movement, and that also
seems to be the cause of the social cancer of our country. To be more specific,
I am referring to the law that requires coops to hire only professional
managers, the same law that requires them to invest in the continuing education
of their directors, managers and members. It seems that these training funds
are not being spent as they are supposed to be spent.
Instead of hiring
professional managers, many of the coops are hiring their own relatives and
friends instead, and that is why many of these coops are poorly run, and are
losing money as a matter of fact. In some cases, the training funds may be used
for the benefit of these non-professional managers, but it is like throwing
good money after bad, and just like trying to squeeze blood out of turnips. The
only cure to this problem is to enforce the law by hiring professional managers
only, and conversely, by banning the hiring of relatives and friends.
There are about two
hundred State Universities and Colleges (SUCs) all over the country, and they
could all be tapped to conduct professional management training for the entire
cooperative movement. The academic content for these training programs are
already available, and so are the means of the online delivery of these
courses. My idea however, is to combine the online and the onsite means of
delivery, perhaps with a 50/50 combination.
Aside from business
management in general, the training should include courses in marketing
management, with a focus on product development, packaging, labelling,
branding, advertising, promotions and electronic commerce. The latter is most
important nowadays, because the potential of global e-commerce is very much
bigger than local retail sales.
On the technology
side, there is no shortage of software for business to business (B2B)
e-commerce and business to consumer (B2C) e-commerce, among others. There is
also no shortage of affordable computing and retailing solutions, including
Point of Sale (POS) machines that could be acquired on a per use basis (fee
based only). The bottom line is the willingness of the coops to grow.
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