Shell bike fair finale set in Manila; contestants urged

BIKE riders, club members, and enthusiasts are expected to pack the Philippine International Convention Center as Shell Bike Fair 2018 culminates in Manila on the 22nd of September.

One of the highlights of this much-awaited event is the search for the Shell Outriders Best Bike Club, a nationwide competition for groups that exemplify the values of a responsible and socially-active riding community.

To qualify for the Shell Outriders Best Bike Club award, nominees should show passion for achieving their goals, exhibit personal and social courage that benefits the riding community, have the mindset to overcome social barriers, and support a cause with a spirit of fun and youthfulness.

A screening committee will then evaluate entries and vote for representatives for each of these participating regions: NCR, Northern Luzon, Southern Luzon, Visayas, and Mindanao. Winners will be announced during the event in September with the grand prize being P100,000 cash plus P50,000 worth of fuel vouchers.

“Shell Bike Fair 2018 is our way of solidifying our commitment to the Filipino bikers. Through this event, we hope to recognize the bike clubs’ positive contributions to the community,” said Lorrie Ramirez, Shell Advance Brand Manager. “It’s their courage that inspires us at Shell. And it is the goal of Shell Advance to help our riders outride any obstacles they encounter by protecting their engines and helping improve the smoothness and responsiveness of their bikes.”

With this year’s theme, “Together We Ride Stronger,” Shell Bike Fair 2018 kicked off in Baguio last July with close to 3,000 bikers braving the rains to take part in the event held at the CAP John Hay Convention Center.

Now on its fourth year, Shell Bike Fair 2018 treated riders to a day full of exciting activities: with contests for helmet design and bike modification, on top of fun booth games and freebies sponsored by Shell V-Power, Shell Advance, and other sponsors. To top it off, five brand new motorcycles were given away in a raffle draw.

 Celebrity guests like Daiana Menezes and Roxanne Barcelo also entertained the crowd while performances from Rico Blanco and other local bands rocked the night away. Certified motorcycle enthusiast and Shell’s newest brand ambassador Drew Arellano also shared his personal journey as a rider, the challenges that he encounters while on board his bike, safety riding techniques, and how Shell V-Power and Shell Advance served as his road partner throughout filming his travel show “Biyahe ni Drew.”

“We recognize our bikers’ passion for driving and the challenges they face on the road every day. That’s why we at Shell continue to develop products designed to be their reliable companion on the road. Right alongside Shell Advance, we have the Shell V-Power fuels line designed to deliver both performance and efficiency for our customers to ride well,” adds Mark Malabanan, Shell V-Power Brand Manager.

Be there for the culminating event of Shell Bike Fair 2018 this September 22 at the Philippine International Convention Center. This project is a joint venture of Shell Advance and Shell V-Power, dedicated to empowering solutions for making life’s journeys better and helping motorists outride anything.